Experience Product Masterclass

Description

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There are lots of course out there about how to create an online product, but there is only one course that teaches its students how to create an Experience Product.  My friend, Marisa Murgatroyd’s course, the Experience Product Masterclass is flipping product creation on it’s head AND converting VERY well for affiliate partners.  Read on to learn more about this awesome affiliate opportunity!

I am personally very excited for this launch for four reasons:

1. Innovative approach.  Marisa is taking the product creation niche by storm with a new and innovative way to teach and present information products that will help retain and engage students in a way only DREAMED of by most online course creators.
2. Marisa is one of the most genuine and FUN people I know online (and offline). Marisa is 4’10” of total awesomeness! Seriously, one of my favorite things about Marisa is that she doesn’t take herself and business too seriously.  She believes that business and life should be fun and I completely agree…which means this launch will be a blast! (seriously, watch the welcome video below!!).
3. Amazing support. Marisa’s team will be making and taking phone calls on the final day of the launch to help YOU close YOUR sales.  Whaaaaaaaa????  That is seriously awesome and next level service to not only your audience that you send over, but also to YOU by supporting and answering your audience’s questions.  Rest assured, the people you send to Marisa will be taken care of…and that is a big deal!
4. This course is going to convert. In Marisa’s launch last year, affiliate partners were getting over $38 per optin!!!  I’ve watched a lot of launches and that is a seriously awesome earnings per optin! You will be hard-pressed to find a course that will convert better than this one is converting!

Here are some details about the launch:

About the Course

Mark, from my team got to spend a weekend with Marisa and other top affiliate partners earlier this year learning all about Marisa’s Experience Product framework and he came back wildly excited about what he learned. Your audience will be no different.

The Experience Product Masterclass starts by giving this mission to buyers: Your mission, should you choose to accept it, is to design, market and make $2000 or more from an experience product in 10-weeks or less, so you can get off the marketing hamster wheel, make more sales, and get your customers hooked on transforming their lives through you.

Everything that follows is 100% devoted to helping them achieve “Mission Accomplished” which occurs when they have finished designing, marketing and receiving $2000 or more in sales from that product.

So, unlike other products, participants in The Experience Product Masterclass ends with a product they can sell, plus over $2000 in actual sales from that product!

And the confidence, clarity, and capability to replicate that process over and over again, creating a lifetime income stream from customers who are hooked on learning from them and want to buy everything they create and tell their friends about it too, so they can get off the marketing hamster wheel while making more sales.

Since 50% to 90% of everyone who participates in an experiencified product ends up completing the course, that’s a far cry from the 3% normal courses receive.

Plus, in the Experience Product Masterclass, if they don’t achieve Mission Accomplished during the period of the course, Marisa and her team continue to support them with coaching until they do!

Finally, Marisa teaches the concept of Experiencification by example. Every aspect of the course is experiencified, with students receiving points for every action taken. Those points earn prizes, including a coupon to be used on any future LiveYourMessage.com product or service.

In short, you as an affiliate get paid a hefty commission, refunds will likely be zero (they didn’t have to do any refunds on last year’s launch!), and your tribe will love you for showing them how they can add huge value to their products and services through experiencification.

Target Audience

The Experience Product Masterclass has broad appeal.  It is focused on people who want to make a significant impact on their bottom line and the world through creating products that allow them to get off the marketing hamster wheel, make more sales, and get their customers hooked on transforming their lives through them.

Marisa has helped her students create Experience Products and Services in dozens of markets, such as,

• Reiki
• Publishing
• Coaching and Consulting
• Education
• Careers
• Online, Local & Traditional Marketing
• Health & Wellness
• Personal Productivity
• Relationships
• Spirituality
• Art
• Design
• Non-Profits

Marisa has generated tens of thousands of customers and millions of dollars in sales for herself and her students.

The Experience Formula has worked in industry after industry, on every type and kind of product – from info products to online courses, from 1:many group coaching programs to 1:1 coaching or consulting, and even service businesses. And it’s worked at every stage of business, from well-established businesses to people who didn’t even have a business yet.

What’s Inside the Course?

This course is taught in 5 modules over a 10-week period.  And, because the entire course is focused on teaching students how to engage their students, you can be sure that it will be engaging and fun!

Here’s the welcome video from the course:

Below is Marisa’s explanation of each module that she shared with me:

Module 1: Your Lightbulb Moment – The first step in the process is to choose your product so it becomes the most lucrative offer you can make at this particular time in your business, so you have the confidence you’re choosing the right product for you, and the product that will allow you to make the greatest impact while delivering you the highest profits in the easiest way possible.

Module 2: Nailing Your Offer –  Once you choose the type of product you want to create, the next piece is to actually be able to create the right offer. In other words, how can you make your product irresistible so people can’t help but say yes? In addition to your product itself, we’ll also help you develop other aspects of your offer that are proven to get more and more people to say yes, like bonuses, social proof and urgency.

Module 3: Crafting the Perfect Experience – I’m a huge believer in the “Anti-Perfectionist Path to Rapid Product Creation,” where you “Earn While You Learn” and deliver your product while you’re creating it. This way, you can collaborate with your customers, students and clients during the process. You’ll know what they don’t understand, what they struggle with, and what’s not working for them because they’ll tell you so, which means you’re guaranteed to end up with the best product for them, NOT the product you think is best for them.

We’re also going to focus on creating your Experience Escalation Plan — this is your big picture outline for how to incorporate your information and knowledge into fun & engaging experiences so that you draw your customers & students into your Experience Product in the right way. That way they’re set up to win from the start, feeling confident, and climbing up the growth spiral until they reach the end, mission accomplished.

Module 4: Experience Marketing Essentials – This is when you rock out your first Experience Marketing campaign designed to fill your Experience Product, Program, Course or 1-on-1 coaching, consulting or service offer.

There are 6 main Experience Marketing campaigns that I’ll be going through, and they all work for a wide range of business models and industries. Some people try to do it all with just one campaign, but I recommend you stack them 2 or 3 deep, because each one will support and improve the effectiveness of the others, making your marketing even more successful. And even if you don’t have a business or a product idea yet, our two campaigns, the “Give them What they Want” Campaign and the “Chatterbox” Campaign, were actually introduced to you in the first Module, because they’re designed to help you figure out your big idea, spark initial interest for it and start making money fast.

These 6 campaigns can be adapted and customized to work for any business at any stage, from beginner to more advanced. Remember when I said that an Experience Product can look literally any way you want it to? Well, that applies to your marketing as well — and these campaigns will help you stand out in a powerful, unique, fun, fresh and engaging way to your ideal customers, which is MORE than half the battle in today’s noisy marketplace.

Module 5: Deliver the Wow – This step includes not just the delivery of your Experience Product itself, but everything that wraps around the curriculum to make it a great experience… I call this the warm snuggy blanket you wrap around your product. This could include emails, your Facebook Group, group coaching, and more. It’s how you apply the experience formula to all aspects of your product, program or course to create a Wow Experience from the very first moment…

The way you deliver what you do is everything. That’s why we’re going to architect the flow of your program as a solid upward growth of Positive Experience Escalation so that you engage ALL your students, clients and customers immediately and keep as many of them as possible until the end of your program — MAXIMIZING the chances of their success, and repeat purchases.

Buyer Bonuses

BONUS 1: Niche Down, Profits Up! (Value: $497)

A mini-training that will lead you step-by-step through the process of choosing THE perfect niche for you and your business right now so you can get started creating your Experience Product.

BONUS 2: Sales for Superheroes (Value: $997)

A 3-module mini program to guide you step-by-step through your enrollment conversations, with everything you need to get prospective clients to say YES! You’ll discover the lowest-pressure way to talk naturally to people, and selling them what you do without feeling salesy.

BONUS 3: NEW! EPM Marketing & Tech Power Pack (Value: $2,056)

Here’s what’s inside:

How to Name Anything Guide: Learn how to quickly create a captivating name for any of your programs, trainings and online courses.

Ultimate Product Branding Guide: Everything you need to make sure your products look and feel completely pro.

Royalty-Free Font Palette Bundle: Stand out online with pro-level fonts that authentically express your style.

Free 12-month business account with Heroic: Once you create your Experience Product, you will want to share your product online. You’re getting a website builder we’ve personally invested in that brings you agency-level design and massive conversion so you can have a site you’re proud of (and that makes you money, too).

3-hour Get-Your-Site-Done Workshop: We’ve reserved an exclusive seat for you at our workshop (hosted by me and my husband Murray) so you can rest assured that you’ll be able to quickly build any web pages you need to grow your business and sell your products.

Free PLR.me Account: Get done-for-you ebooks, slide decks, articles, graphics, lead magnets, worksheets, checklists, emails, and more, on almost any subject, professionally written by a US or Canadian writer that you can take and use “as is”, or make as many changes or updates as you wish.

3-month Thinkific Business Account: Thinkific comes complete with gamification, progress tracking, student engagement tools, and everything you need to create and sell an amazing experience for your students.

BONUS 4: Three 3-Hour Laser Coach-a-thons with Marisa (Value: $4,500)

During each “break week”, I’ll be personally holding a 3-hr laser coachathon where you can get deep coaching from me on your offer, your marketing, or anything else Experience-Product related… an opportunity that only comes around once a year!

BONUS 5: A complimentary ticket to Message to Money LIVE in February 2019 (Value: $997)

Discover exactly where your Experience Product fits into your business and how to leverage it so you can get more people, to invest more money in you, more often. Walk in overwhelmed and walk out with your entire business on one sheet of paper.

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