How Ideas Spread – TTC Audio

Description

Purchase How Ideas Spread – TTC Audio Course at GiOlib. We actively participate in group buys and are committed to sharing knowledge with a wider audience. What's more, our courses maintain the same quality as the original sale page. You have the option to buy directly from the sale page at the full price (sale page link is provided within the post).

COURSE OVERVIEW

What makes one novel a bestseller, while a similar work languishes unnoticed? Why are the same few baby names suddenly everywhere? Why is everyone at work talking about that same viral video?

Welcome to the science of social epidemics: the cutting-edge study of why some ideas, products, and concepts spread wildly, while others quickly flame out.

Anyone who has ever had something to sell, a cause to promote, or a message to spread knows that there are enormous obstacles in creating a message that resonates, cutting through the clutter, and cracking the code of the social epidemic to make their product or idea the word on the street.

Enormous sums of time and money have been spent trying to answer the question of why some ideas catch on. And not only is it an ever-present challenge for businesses, governments, and organizations, but it has long been a source of inquiry for psychologists, economists, and sociologists as well.

Now, in How Ideas Spread, you can discover what researchers studying the science of social transmission have uncovered about why some messages get through, stick in our memory, and get shared with others. Taught by Jonah Berger—a best-selling author, expert in social dynamics, and Associate Professor of Marketing at the Wharton School of the University of Pennsylvania—this enlightening course draws on lessons from business, social psychology, economics, and popular culture to give you the cross-disciplinary tools necessary to identify and promote contagious ideas that last. Across 12 half-hour lectures filled with absorbing stories and intriguing information, you’ll learn the psychological and sociological mechanisms that lead products, ideas, and behaviors to catch on, plus specific techniques that can be applied in your personal and professional life, whatever your field or interest.

Along the way, you’ll hear of clever publicity ideas, failed government campaigns, and doomed product launches, plus a wealth of surprising discoveries about human behavior. You’ll also encounter an abundance of provocative questions:

• Can someone you’ve never met have an impact on your behavior?
• Can merely seeing something multiple times make you like it more?
• What makes some messages “tastier” than others?
• Can negative publicity actually increase sales?
• Is there an elite group of “influencers” responsible for ideas and products catching on? And are companies who pay a certain reality star hefty sums for online mentions getting their money’s worth?

Get How Ideas Spread – TTC Audio, Only Price $47

Study the Science and Art of Social Epidemics

Remember Livestrong bracelets? Odds are that the answer is yes, because more than 80,000,000 were sold and demand quickly outstripped supply. Well, the Livestrong bracelet is a classic example of a social epidemic. Seemingly out of nowhere, this accessory was suddenly everywhere.

How Ideas Spread explains why ideas like this worked while other ideas, despite enormous publicity, failed, such as the “Just Say No” campaign to prevent drug abuse by children. You’ll learn why a simple video about corn-husking or a blender can be shared millions of times, while seemingly more compelling content stagnates. And you’ll discover whether Disney or Cheerios generates more word of mouth, and why.

These lectures deliver one powerful case study after another in teaching you how you can leverage three main concepts—individual psychology, social influence, and social networks—to design infectious messages.

You’ll come away with actionable techniques and practical information, including:

• four key principles that make information more memorable;
• why word of mouth is more than 10 times as powerful as traditional advertising;
• how triggers in the environment can influence everything from what we buy to how we vote;
• which types of sales messaging drives consumers to act; and
• why your looser social ties are more likely to help you find a job than closer ones.

Groundbreaking First-Hand Research

In addition to describing noted studies and illuminating the wisdom of figures such as Steve Jobs, Professor Berger shares findings from a decade’s worth of his original research into why things catch on. Along with colleagues from Wharton, he has looked at thousands of pieces of online content, tens of thousands of brands, and millions of purchases, using that data for investigations into such questions as which kinds of articles make the New York Times most-emailed list, or how social influence shapes everything from the cars we buy to life-or-death decisions about our healthcare.

By applying rigorous scientific methods to these important questions, Professor Berger and his colleagues determined that there is indeed a science behind why people share. Here, you’ll learn the six key factors or psychological principles that came up again and again in this research, whether looking at products, ideas, news, or even rumors.

As a sought-after consultant for Fortune 500 companies, the best-selling author of Contagious: Why Things Catch On, and an award-winning researcher and lecturer at one of America’s elite business schools, Professor Berger brings both real-world expertise and a scholarly perspective to this course, making it a highly relevant, rewarding, and entertaining experience.

Whether you’re a small business owner or a nonprofit professional seeking guidance on crafting products and messages that grab hold, or you just want insights into how viral trends work, this course will open your eyes to the power of contagious ideas.

WHAT'S INCLUDED

What Does Each Format Include?

INSTANT VIDEO INCLUDES:

• Download 12 video lectures to your computer or mobile app
• Downloadable PDF of the course guidebook
• FREE video streaming of the course from our website and mobile apps

DVD INCLUDES:

• 12 lectures on 2 DVDs
• 96-page printed course guidebook
• Downloadable PDF of the course guidebook
• FREE video streaming of the course from our website and mobile apps

What Does The Course Guidebook Include?

COURSE GUIDEBOOK DETAILS:

• 96-page printed course guidebook
• Photos & illustrations
• Suggested readings
• Questions to consider

Get How Ideas Spread – TTC Audio, Only Price $47

---

Tag: How Ideas Spread – TTC Audio Review. How Ideas Spread – TTC Audio download. How Ideas Spread – TTC Audio discount.

---

Purchase the How Ideas Spread – TTC Audio course at the best price at GiOlib. Upon completing your purchase, you will gain access to the downloads page. where you can conveniently retrieve all associated course files. Additionally, we will send you a download notification email to your registered mail.

Unlock your full potential with our How Ideas Spread – TTC Audio courses. Our courses are meticulously designed to empower you with the skills and knowledge needed for excellence.

Why wait? Take the first step towards greatness by acquiring our How Ideas Spread – TTC Audio courses today. We ensure a smooth and secure purchasing experience that guarantees your peace of mind. Rest assured that your financial information is safeguarded through our trusted payment gateways, Stripe and PayPal.

Stripe, renowned for its robust security measures, offers a secure and dependable payment process. Your sensitive data is encrypted using state-of-the-art technology, ensuring its confidentiality throughout the transaction.

PayPal, a globally recognized payment platform, adds an extra layer of security. With its buyer protection program, you can make your purchase with confidence, knowing that your financial details are protected, allowing you to focus on your learning journey.

Is it secure? to Use of?

• Rest assured, your identity remains completely confidential. We do not share your information with anyone, ensuring the utmost security when you buy the How Ideas Spread – TTC Audio course.
• 100% Safe Checkout Privateness coverage
• We employ robust communication and encryption methods to protect sensitive information. All card numbers are encrypted using AES at rest-256, and the transmission of card numbers occurs in a separate hosting environment, without sharing or storing any data.

How Will the Course Be Delivered?

• Upon successful payment for the “How Ideas Spread – TTC Audio course”, Most of the products will come to you immediately. But for some products were posted for offer. Please wait for our response, it might take a few hours due to the time zone difference.
• If this occurs, kindly be patient. Our technical department will process the link shortly, and you will receive notifications directly via email. Your patience is greatly appreciated.

What Shipping Methods Are Available?

• You will receive a download link in the invoice or in YOUR ACCOUNT.
• The course link is always accessible. Simply log in to your account to download the How Ideas Spread – TTC Audio course whenever you need.
• You can study online or download the content for better results, making it accessible from any device. Ensure your system does not go to sleep during the download process..

How Do I Track Order?

• We promptly update the status of your order following your payment. If, after 7 days, there is no download link provided, the system will automatically process a refund..
• We love to hear from you. Please don’t hesitate to email us with any comments, questions and suggestions.