Shopify Ninja Masterclass 2020 – Kevin David
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Will you kill it at dropshipping once you've become a Shopify Ninja?
That's what Kevin David suggests with this Ninja Masterclass. In this review of the Shopify Dropshipping Ninja Masterclass, I aim to answer that question for you.
What to Expect in this Course
Probably due to its price, Shopify Ninja Masterclass is a very popular dropshipping course. As mentioned above, Kevin has apparently had over half a million students to date. Based on this alone, he should have something to say.
The course is broken down into 5 main modules and two supplementary/bonus modules. Each module has its own videos and additional content in the form of documents.
This is what Shopify Ninja claims to offer you:
Kevin certainly has some strong selling points.
Who wouldn't want a Shopify store that not only attracts new customers, but retains old ones as well?
Let's see if the course delivers on these promises!
The Shopify Ninja Masterclass Course Breakdown
This course contains 7 different sections, each with it's own videos and additional resources.
The Shopify Ninja course by Kevin Daivd is broken down into five main sections, each with its own modules. They are:
- Module 1 – Finding Hugely Profitable Products to Dropship on Shopify
- Module 2 – World Class Dropshipping Suppliers
- Module 3 – Shopify Store Optimization
- Module 4 – Marketing Explosion
- Module 5 – Scaling and Expansion
Total number of course videos: 68 Total video time: 15 hours and 45 minutes
Module 1 – Finding Hugely Profitable Products to Dropship on Shopify
Module 1 contains 13 videos with a total length of 3 hours and 49 minutes and additional document resources.
This is the longest module in the course and Kevin does a good job of showing you how to find products for your store.
To his credit, Kevin shows you several innovative ways to find trending products. Overall however, it's a bit hit and miss. All of these tips are unique to this course, BUT some of them are fails in my opinion. Read the full Module 1 Review (click the button below), for an explanation.
Moving on – once you've found your possible winning/trending products, Kevin shows you how to vet the suppliers and find the best possible ones to work with.
Additional resources include supplementary links documents, a Profit Spreadsheet template and 3 documents.
Despite it being the longest module in the course and having additional documents, the content is not comprehensive and lacks detail when you compare it to other dropshipping courses.
Module 2 – World Class Dropshipping Suppliers
Module 2 contains 5 videos with a total length of 43 minutes and an additional two documents.
This is not a very long module, so you could be forgiven for thinking that this module is also on the thin side. In contrast to module 1 though, you don't need much more in finding the right suppliers.
Kevin does a decent job of showing you how to find a good supplier without over-complicating matters.
This part of the course is not rocket science. Every drop shipping course follows the same basic steps and methods to find suppliers. If you follow Kevin's suggestions, you'll be fine, as all the other courses don't teach much more than this.
Additional resources include supplementary documents, that will help you with finding suppliers
Module 3 – Shopify Store Optimization
Module 3 contains 15 videos with a total length of 2 hours and 41 minutes and a single .pdf document.
In this module, Kevin finally gets to setting up your Shopify store (unlike other courses where it is the first thing that you learn).
If not for the course notes, most beginners would continuously pause and rewind. Kevin rushes through the setup assuming that you know what you're doing/have done this before. Beginner dropshippers, beware…
Once again, the content is lacking when compared to other courses. Kevin does cover most of it though, and you will be up and running with no problems if you follow his advice.
There's nothing that stands out really as the Shopify Setup is pretty much the standard course content you can expect from most Shopify Setup Sections of a dropshipping course.
Module 4 – Marketing Explosion
Section 4 contains 13 videos with a total length of 2 hours and 57 minutes and a module summary .pdf document.
Kevin goes through the basics of FB Marketing and even offers some handy tips.
He covers all the basics:
- Setting up your FB Ad Account
- Creating Custom and Lookalike Audiences
- Interpreting FB Pixel data and how to use it
- Marketing objectives, focusing on Post Engagement, Traffic and Conversions
- Precise "Lazer" Targeting
- Good ad layout and typography
- How to get Social Proof (good tips)
- Re-targeting
- When to Pause or Scale a campaign
- Influencers
- Email marketing
- Cross Platform Targeting
Module 4 also contains a very useful .pdf document with some background theory and steps to follow in starting your ad campaign on FB.
Most of the content is good, BUT it lacks one major component…
Kevin does NOT cover Facebook Bidding.
To me, that is a huge omission. Ad campaigns are made or smashed to bits, depending on their Bidding Strategies…
Module 5 – Scaling and Expansion
Module 5 contains a total of 13 videos with a total length of 1 hours and 32 minutes.
This module is for the dropshipper who is slightly further along his path to dropship nirvana. Kevin suggests you only work through this module once you're earning at least $100 per day from your store.
Kevin urges you to use Google Analytics and FB Business Manager, specifically the Audience Overview Report Tool to analyze data. You can only use these tools once there is enough data, so these methods will not work for beginners.
Kevin also shows you how to use your FB Pixel to create Lookalike Audiences, and Conversion Campaigns.
Kevin then suggests VAs for certain tasks, how to use two separate apps to increase conversions and how to advertise on Snapchat.
Bonus Section
The Bonus Section contains 3 videos with a total length of 56 minutes, including 4 supplementary documents.
Kevin starts the bonus section off by providing you with a huge list of potential niches. You have to do your homework though, and not just take his word for it.
Kevin also shows you how to use a Shopify app to add value to your store by offering Print-on-Demand T-shirts.
Kevin then also adds a Done-for-You clickfunnel to help boost your sales and walks you through the setup.
All in all, this is not a bad Bonus Section and actually contains content that hasn't been covered in the course thus far.
Shopify Ninja Masterclass Mini Course!
This bonus module contains 6 videos with a total length of 1 hour and 4 minutes.
There's not much to say about this module.
I can tell you what it is NOT:
- It is NOT a summary of the course, condensed into just over an hour.
- This is NOT meant for people who want to get started straight away without working through the entire course. It's NOT a shortcut to get you going in the shortest amount of time.
- This module is also NOT to be used as a checklist to make sure you've covered the basics.
- And it most certainly does NOT teach you anything new.
Why is it included then, you ask..?
Beats me…I honestly don't see a point to this section.
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